Ideation Labs is a training initiative focused on developing creative problem-solving competencies within teams and organizations.

We work at the intersection of human-centered design

 and organizational development. 

Discover

Uncover customer needs using tools such as empathy mapping, interviewing and problem reframes.

Ideate

Brainstorm using 

structured activities, sketching, mash-ups, gamestorming and simulations.

Select

Select top 3 ideas using metrics focused on uniqueness, feasibility and usefulness.

Prototype

Create action plans, presentations, physical models or other tangible outputs.